Read how Maxine started Swimwear by Maxine below:
As a child I was always very artistic and loved making crafts. In public school in 2009, I won the Art award and the Technology award, which only made me want to pursue something in art even more.
In 2013 I graduated from Medway High school where I won the Fashion Award, Ontario Scholar and Academic M. Only having taking Fashion Design in grade 12 and never thinking about becoming a fashion designer before made me fall in love with the whole process of design. So I applied to Fanshawe Colleges Fashion Design Program.
In 2013 I started my Fashion Design degree at my local college, Fanshawe College. Throughout the three years I attended college I never thought I would be interested in swimwear, I was always hoping to be a Fashion Illustrator and do absolutely no sewing. We learnt to make active wear, casual wear, outerwear and even evening wear but none of those spiked my attention. Every year, the graduating class creates a capsule collection showcasing a line of 5 outfits that we put together in the period of 4 months. During that time, I couldn’t figure out what the heck to make, then I stumbled upon Resort Wear. So many ideas started flooding my mind and soon I had a collection called Ocean Breeze that is inspired by the ocean and the movement of the ocean. Ocean Breeze features handmade strings of beads, silk chiffon that moves like water, and colors of the ocean. Watching my collection on the runway and seeing everyone' reactions and compliments on my swimwear - made me fall in love.
After graduating with my Fashion Design Degree in 2016, I wanted to expand on my Resort Wear collection. I added several new pieces still inspired by the ocean but with more of a tropical feel to it. I showed my collection on the runway at the Mississauga Fashion Week (MFWK) in 2017 and also showed at Fashion for Life in 2017 as well. Now, after working for several companies and small businesses I wanted to start my own business selling my own designs. In 2017, I started putting together my ideas and most popular designs from my Ocean Breeze collection and made new samples and patterns for all sizes. Finally, after a year of getting things ready and making sure everything is perfect, in 2018 I opened my business, Swimwear by Maxine.
Here at Swimwear by Maxine, we strive to bring current and timeless fashion trends to the swimwear market for all ages, shapes and sizes. We aim to offer an array of swim and resort wear that will be sexy, classy and comfortable for all women. Our fabrics are carefully selected following current print and pattern trends and what the customers are wanting. Each design is carefully thought out for the correct fit and comfort, and we allow for various options so the suit fits your style exactly. Each garment is handmade and completely unique to the individual.
Be sure to follow our Instagram and check out our website for more information and more pictures on Maxine's journey